Fashion and portrait photographer Julie Pike is known for her dramatic, yet dream-like images. She uses just one lens for her distinctive shots and describes the Canon EF 24-105mm f/4L IS USM as the "perfect optic" because it's easy to use and lightweight. "It's good for shooting both portraits and landscapes," she explains. "It covers everything." Taken on a Canon EOS 5D Mark II (now succeeded by the Canon EOS 5D Mark IV) with a Canon EF 24-105mm f/4L IS USM lens (now succeeded by the Canon EF 24-105mm f/4L IS II USM) at 24mm, 1/200 sec, f/7.1 and ISO100. © Julie Pike
Czech art director and photographer Eliška Sky and Norwegian storyteller and portrait photographer Julie Pike have different styles yet both found their voices in a crowded market. Here, the Canon Ambassadors offer advice on developing an authentic style – and how to translate that vision into paid work.